At the beginning the company, a family business, was created to meet the demands of the international market, producing mainly lighting and adapting from time to time to the taste of various retailers, who buy large quantities supported by the intermediation of the assistant buyers. The customers are almost exclusively private labels.
Simone, eclectic and passionate, finds in bronze and brass a source of inspiration for a wide array of ideas and doesn't settle on offering his clients the same classical items that had kept his business alive up to that point, he creates a contemporary line of products with a strong accent to design. For the new-born brand line Brass Brothers & Co. Simone and his brother Pierfrancesco, aka Peffa, study the past, taking inspiration from it, reworking old inputs with a modern taste. The craft company Il Bronzetto begins a process of branding and presenting to the market lines of products grouped by brands, each with its own identity, its position and its audience.
Il Bronzetto produces objects appreciated and sold all over the world, Il Bronzetto is a compendium of ancient knowledge, craftsmanship, new content and high-tech manufacture – it is to bronze manufacturing what a traditional Naples' dress maker is to a double-breasted pinstripe suite, it is the multitasking product of the modern artisan. Simone, Peffa, Michelangelo and the workshop entire devote themselves to develop architects, designers, interiors, and private clients' ideas and projects and that's how the 'In Bottega' concept starts: sketches, designs, and ideas come to life “after 6pm” when they stay in the workshop after-hours because, as Simone says, “here we always keep some wine” to help ideas come to life and make everything possible.